--- title: Shimmr | AI-Powered Book Advertising for Publishers & Authors description: "Bring your books into the light with AI-powered advertising. Publishers and authors: increase discoverability and sales with automated ad campaigns." image: https://shimmr.ai/hubfs/Logo%20on%20Yellow.png --- [Skip to main content](https://shimmr.ai/old#main) [![Shimmr_Logo_Negative-1](https://shimmr.ai/hs-fs/hubfs/Shimmr_Logo_Negative-1.png?width=200&height=101&name=Shimmr_Logo_Negative-1.png) ![Shimmr_Logo_Black](https://shimmr.ai/hs-fs/hubfs/Shimmr_Logo_Black.png?width=175&height=88&name=Shimmr_Logo_Black.png) ![Shimmr_Logo_Black](https://shimmr.ai/hs-fs/hubfs/Shimmr_Logo_Black.png?width=175&height=88&name=Shimmr_Logo_Black.png) ![Shimmr_Logo_Black](https://shimmr.ai/hs-fs/hubfs/Shimmr_Logo_Black.png?width=175&height=88&name=Shimmr_Logo_Black.png)](https://shimmr.ai/old) - [Home](https://shimmr.ai/old) - Show submenu for Inside Shimmr Inside Shimmr - [Shimmr's 2025 Product Roadmap](https://shimmr.ai/what-were-up-to/productroadmap) - Shimmr In Depth - Show submenu for About Shimmr About Shimmr - [News](https://shimmr.ai/what-were-up-to) - Resources Open main navigation Close main navigation - [Home](https://shimmr.ai/old) - Show submenu for Inside Shimmr Inside Shimmr - Inside Shimmr - [Shimmr's 2025 Product Roadmap](https://shimmr.ai/what-were-up-to/productroadmap) - Shimmr In Depth - Show submenu for About Shimmr About Shimmr - About Shimmr - [News](https://shimmr.ai/what-were-up-to) - Resources - Book a demo [Login to Shimmr](https://webapp.app.shimmr.ai/login) Book a demo [Login to Shimmr](https://webapp.app.shimmr.ai/login) ######                            THE DISCOVERABILITY ENGINE # Superabundance Needs Superdiscoverability In every market, product volume has outrun human capacity to market it. The winners are those with the intelligence to know what merits attention – and the tools to act on it. Book a demo ![2-Dec-05-2025-12-08-15-8483-PM](https://shimmr.ai/hs-fs/hubfs/2-Dec-05-2025-12-08-15-8483-PM.png?width=1584&height=396&name=2-Dec-05-2025-12-08-15-8483-PM.png) ![3-Dec-05-2025-12-08-25-5431-PM](https://shimmr.ai/hs-fs/hubfs/3-Dec-05-2025-12-08-25-5431-PM.png?width=1584&height=396&name=3-Dec-05-2025-12-08-25-5431-PM.png) ![4-Dec-05-2025-12-08-34-5684-PM](https://shimmr.ai/hs-fs/hubfs/4-Dec-05-2025-12-08-34-5684-PM.png?width=1584&height=396&name=4-Dec-05-2025-12-08-34-5684-PM.png) Video player - 2-Feb-25-2026-03-21-53-5412-PM - Click to play video ## Shimmr helps you sell more books, more efficiently × ![rocket](https://www.lean-labs.com/hubfs/sr-assets/images/rocket.png) ### Superior Inbound Material Quickly and efficiently build the materials you need to support your inbound marketing strategy. Drag and drop building blocks including testimonials, forms, calls-to-action, and more. Learn More ### Ads Bring books to life ### Audiences Find readers for every book ### Marketing Copy Specialized copy for sales ## Publishers using Shimmr to increase sales ![Copy of Hubspot publisher tile_Mensch](https://shimmr.ai/hs-fs/hubfs/Copy%20of%20Hubspot%20publisher%20tile_Mensch.png?width=1000&height=1000&name=Copy%20of%20Hubspot%20publisher%20tile_Mensch.png) ![David and Charles logo](https://shimmr.ai/hs-fs/hubfs/DAvid%20and%20Charles%20logo.webp?width=400&height=400&name=DAvid%20and%20Charles%20logo.webp) ![Canbury_New_Logo_600x](https://shimmr.ai/hs-fs/hubfs/Canbury_New_Logo_600x.webp?width=1000&height=1000&name=Canbury_New_Logo_600x.webp) ![Hubspot publisher tile_Bublish](https://shimmr.ai/hs-fs/hubfs/Hubspot%20publisher%20tile_Bublish.png?width=1000&height=1000&name=Hubspot%20publisher%20tile_Bublish.png) ![publisher tile_Purple Porcupine](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Purple%20Porcupine.png?width=1000&height=1000&name=publisher%20tile_Purple%20Porcupine.png) ![publisher tile_Histria Books](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Histria%20Books.png?width=1000&height=1000&name=publisher%20tile_Histria%20Books.png) ![publisher tile_Insight Guides](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Insight%20Guides.png?width=1000&height=1000&name=publisher%20tile_Insight%20Guides.png) ![publisher tile_HMWV](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_HMWV.png?width=1000&height=1000&name=publisher%20tile_HMWV.png) ![publisher tile_StoryTerrace](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_StoryTerrace.png?width=1000&height=1000&name=publisher%20tile_StoryTerrace.png) ![publisher tile_Supadu](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Supadu.png?width=1000&height=1000&name=publisher%20tile_Supadu.png) ![publisher tile_David Roche (1)](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_David%20Roche%20(1).png?width=1000&height=1000&name=publisher%20tile_David%20Roche%20(1).png) ![publisher tile_Boldwood](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Boldwood.png?width=1000&height=1000&name=publisher%20tile_Boldwood.png) ![publisher tile_Muswell Press](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Muswell%20Press.png?width=1000&height=1000&name=publisher%20tile_Muswell%20Press.png) ![Copy of publisher tile_Reading Glass Books](https://shimmr.ai/hs-fs/hubfs/Copy%20of%20publisher%20tile_Reading%20Glass%20Books.png?width=1000&height=1000&name=Copy%20of%20publisher%20tile_Reading%20Glass%20Books.png) ![publisher tile_Stone Publishing](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Stone%20Publishing.png?width=1000&height=1000&name=publisher%20tile_Stone%20Publishing.png) ![publisher tile_Top of the World Publishing](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Top%20of%20the%20World%20Publishing.png?width=1000&height=1000&name=publisher%20tile_Top%20of%20the%20World%20Publishing.png) ![publisher tile_Whitestar](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Whitestar.png?width=1000&height=1000&name=publisher%20tile_Whitestar.png) ![publisher tile_CodePineapple](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_CodePineapple.png?width=1000&height=1000&name=publisher%20tile_CodePineapple.png) ![publisher tile_RGYP](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_RGYP.png?width=1000&height=1000&name=publisher%20tile_RGYP.png) ![publisher tile_Constellation Press](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Constellation%20Press.png?width=1000&height=1000&name=publisher%20tile_Constellation%20Press.png) ![publisher tile_SPD](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_SPD.png?width=1000&height=1000&name=publisher%20tile_SPD.png) ![publisher tile_Write](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Write.png?width=1000&height=1000&name=publisher%20tile_Write.png) ![publisher tile_Prakash](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Prakash.png?width=1000&height=1000&name=publisher%20tile_Prakash.png) ![publisher tile_Holloway](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Holloway.png?width=1000&height=1000&name=publisher%20tile_Holloway.png) ![publisher tile_Atticus](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Atticus.png?width=1000&height=1000&name=publisher%20tile_Atticus.png) ![publisher tile_Iskanchi](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Iskanchi.png?width=1000&height=1000&name=publisher%20tile_Iskanchi.png) ![publisher tile_History Through Fiction](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_History%20Through%20Fiction.png?width=1000&height=1000&name=publisher%20tile_History%20Through%20Fiction.png) ![publisher tile_Heart Ally](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Heart%20Ally.png?width=1000&height=1000&name=publisher%20tile_Heart%20Ally.png) ![publisher tile_Flame Tree](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_Flame%20Tree.png?width=1000&height=1000&name=publisher%20tile_Flame%20Tree.png) ![publisher tile_MM](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_MM.png?width=1000&height=1000&name=publisher%20tile_MM.png) ![Troubador logo](https://shimmr.ai/hs-fs/hubfs/Troubador%20logo.png?width=1000&height=1000&name=Troubador%20logo.png) ![Armida Books](https://shimmr.ai/hs-fs/hubfs/Armida%20Books.png?width=1000&height=1000&name=Armida%20Books.png) ![Penny Lane Books](https://shimmr.ai/hs-fs/hubfs/Penny%20Lane%20Books.png?width=1000&height=1000&name=Penny%20Lane%20Books.png) ![Broad Book Group](https://shimmr.ai/hs-fs/hubfs/Broad%20Book%20Group.png?width=1000&height=1000&name=Broad%20Book%20Group.png) ![Diversion Books](https://shimmr.ai/hs-fs/hubfs/Diversion%20Books.png?width=1000&height=1000&name=Diversion%20Books.png) ![Scotland Street Press](https://shimmr.ai/hs-fs/hubfs/Scotland%20Street%20Press.png?width=1000&height=1000&name=Scotland%20Street%20Press.png) ![Albatros Media](https://shimmr.ai/hs-fs/hubfs/Albatros%20Media.png?width=1000&height=1000&name=Albatros%20Media.png) ![DK logo](https://shimmr.ai/hs-fs/hubfs/DK%20logo.png?width=1000&height=1000&name=DK%20logo.png) ![DK logo (1)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(1).png?width=1000&height=1000&name=DK%20logo%20(1).png) ![DK logo (2)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(2).png?width=1000&height=1000&name=DK%20logo%20(2).png) ![DK logo (3)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(3).png?width=1000&height=1000&name=DK%20logo%20(3).png) ![DK logo (4)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(4).png?width=1000&height=1000&name=DK%20logo%20(4).png) ![DK logo (5)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(5).png?width=1000&height=1000&name=DK%20logo%20(5).png) ![DK logo (6)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(6).png?width=1000&height=1000&name=DK%20logo%20(6).png) ![DK logo (7)](https://shimmr.ai/hs-fs/hubfs/DK%20logo%20(7).png?width=1000&height=1000&name=DK%20logo%20(7).png) ![4-4](https://shimmr.ai/hs-fs/hubfs/4-4.png?width=1000&height=1000&name=4-4.png) ![3-4](https://shimmr.ai/hs-fs/hubfs/3-4.png?width=1000&height=1000&name=3-4.png) ![2-Apr-22-2025-12-20-27-7913-PM](https://shimmr.ai/hs-fs/hubfs/2-Apr-22-2025-12-20-27-7913-PM.png?width=1000&height=1000&name=2-Apr-22-2025-12-20-27-7913-PM.png) ![1-Apr-22-2025-12-20-27-7869-PM](https://shimmr.ai/hs-fs/hubfs/1-Apr-22-2025-12-20-27-7869-PM.png?width=1000&height=1000&name=1-Apr-22-2025-12-20-27-7869-PM.png) ### Professional Association Memberships ![IBPA logo (1)](https://shimmr.ai/hs-fs/hubfs/IBPA%20logo%20(1).png?width=1000&height=1000&name=IBPA%20logo%20(1).png) ![IPG logo (1)](https://shimmr.ai/hs-fs/hubfs/IPG%20logo%20(1).png?width=1000&height=1000&name=IPG%20logo%20(1).png) ![PA logo](https://shimmr.ai/hs-fs/hubfs/PA%20logo.png?width=1000&height=1000&name=PA%20logo.png) ## What Publishing is saying about Shimmr left-quote Created with Sketch. > “We're so happy to be working with the wonderful Shimmr AI, testing out their innovative and very smart book marketing solution...it's innovative and it's different and it's something exciting and new in book marketing that deserves to be supported. Plus, having the opportunity to collaborate with such super-knowledgeable, customer-focused, patient and genuinely happy and friendly people is a very wonderful experience in and of itself.”   ![The Right Book Company](https://shimmr.ai/hs-fs/hubfs/publisher%20tile_The%20Right%20Book%20Company.png?width=100&height=100&name=publisher%20tile_The%20Right%20Book%20Company.png) ###### The Right Book Company Publisher left-quote Created with Sketch. ![Screenshot 2024-03-27 at 13.38.31](https://shimmr.ai/hs-fs/hubfs/Screenshot%202024-03-27%20at%2013.38.31.png?width=1016&height=860&name=Screenshot%202024-03-27%20at%2013.38.31.png)   ![Victor Acquista](https://shimmr.ai/hs-fs/hubfs/Victor%20Acquista.jpeg?width=100&height=100&name=Victor%20Acquista.jpeg) ###### Victor Acquista Author left-quote Created with Sketch. > "All Mensch titles will be supported by targeted digital advertising from Shimmr AI who use technology to analyse each book, identify potential audiences, generate adverts and place them in the most efficient media. > > Many publishers are experimenting with these new models. Mensch is doing more. We are adopting them for all our titles and putting all our efforts behind what I am sure will become the norm in publishing worldwide."   ![Copy of Hubspot publisher tile_Mensch](https://shimmr.ai/hs-fs/hubfs/Copy%20of%20Hubspot%20publisher%20tile_Mensch.png?width=100&height=100&name=Copy%20of%20Hubspot%20publisher%20tile_Mensch.png) ###### Mensch Publishing Publisher left-quote Created with Sketch. > "Shimmr has introduced 'Reverse Discoverability’ - where every book finds its audience. > > ... > > ##### Reverse-Discoverability: Books Discovering Readers > > On the grandest scale, an approach of this kind–making content connected to its most appropriate consumer through automated processes–could make the entire publishing canon become to some extent viable: all the boats could float, as happens twice daily at high tide in Jeremy’s Inlet south of Charleston." [Read the full article here.](https://publishingperspectives.com/2023/07/ai-building-shimmr-on-the-threat-opportunity-continuum/)   ![Porter Anderson](https://shimmr.ai/hs-fs/hubfs/Porter%20Anderson%20(1).png?width=100&height=100&name=Porter%20Anderson%20(1).png) ###### Porter Anderson Editor-in-Chief, Publishing Perspectives × ![rocket](https://www.lean-labs.com/hubfs/sr-assets/images/rocket.png) ### Superior Inbound Material Quickly and efficiently build the materials you need to support your inbound marketing strategy. Drag and drop building blocks including testimonials, forms, calls-to-action, and more. Learn More   *Shimmr AI Ltd., 5a Bear Lane, Southwark, London, SE1 0UH, United Kingdom.* *Company Number 14391431* *Shimmr AI USA Inc., 447 Broadway, 2nd Floor 3219 New York, NY 10013, United States. * [Privacy Policy |](https://shimmr.ai/privacy-cookies?hsLang=en)[Terms & Conditions](https://shimmr.ai/terms?hsLang=en)   ![Shimmr_Logo_Negative-1](https://shimmr.ai/hs-fs/hubfs/Shimmr_Logo_Negative-1.png?width=195&height=98&name=Shimmr_Logo_Negative-1.png)   Cookie Settings ```json { "@context" : "https://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "GB", "addressLocality" : "London", "postalCode" : "SE1 0UH", "streetAddress" : "5a Bear Lane, Southwark" }, "alternateName" : "Shimmr", "areaServed" : { "@type" : "Place", "name" : "Global" }, "contactPoint" : [ { "@type" : "ContactPoint", "availableLanguage" : "English", "contactType" : "sales", "email" : "hello@shimmr.ai" }, { "@type" : "ContactPoint", "availableLanguage" : "English", "contactType" : "customer service", "email" : "hello@shimmr.ai" } ], "description" : "AI-powered book advertising platform that drives discoverability and sales through automated, end-to-end advertising campaigns that continuously self-optimize for publishers and authors", "founder" : { "@type" : "Person", "jobTitle" : "Founder & CEO", "name" : "Nadim Sadek" }, "foundingDate" : "2023", "industry" : "Marketing Technology", "knowsAbout" : [ "Book Marketing", "Artificial Intelligence", "Digital Advertising", "Publishing Technology", "BookDNA Analysis", "Automated Marketing" ], "logo" : "https://shimmr.ai/logo.png", "makesOffer" : { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Automated book advertising that creates discoverability and drives sales through AI analysis and optimization", "name" : "AI-Powered Book Marketing Platform" }, "priceSpecification" : { "@type" : "PriceSpecification", "price" : "350", "priceCurrency" : "USD", "unitText" : "per month minimum (Access Tier starting price)" } }, "name" : "Shimmr AI Ltd", "numberOfEmployees" : "10-20", "sameAs" : [ "https://www.linkedin.com/company/shimmr-ai" ], "url" : "https://shimmr.ai" } ``` ```json { "@context" : "https://schema.org", "@type" : "SoftwareApplication", "aggregateRating" : { "@type" : "AggregateRating", "bestRating" : "5", "ratingCount" : "25", "ratingValue" : "4.8", "worstRating" : "1" }, "applicationCategory" : "BusinessApplication", "applicationSubCategory" : "Marketing Technology", "author" : { "@type" : "Organization", "name" : "Shimmr AI Ltd" }, "description" : "AI-powered book advertising platform that drives discoverability and sales through automated, self-optimizing campaigns for publishers and authors", "downloadUrl" : "https://shimmr.ai/book-a-demo", "featureList" : [ "BookDNA Analysis", "Automated Ad Creation", "Campaign Optimization", "Multi-channel Deployment", "Performance Analytics", "Reverse Discoverability", "Lumi AI Assistant" ], "image" : { "@type" : "ImageObject", "height" : 800, "url" : "https://shimmr.ai/platform-screenshot.png", "width" : 1200 }, "name" : "Shimmr AI Book Marketing Platform", "offers" : { "@type" : "Offer", "availability" : "https://schema.org/InStock", "description" : "Two-tier pricing starting from $350/£275 per month for Access Tier plus per-title Media Tier pricing", "price" : "350", "priceCurrency" : "USD", "priceValidUntil" : "2025-12-31", "seller" : { "@type" : "Organization", "name" : "Shimmr AI Ltd" } }, "operatingSystem" : "Web-based", "releaseNotes" : "AI-powered book marketing automation with BookDNA analysis", "requirements" : "ePub or PDF book files", "screenshot" : { "@type" : "ImageObject", "height" : 800, "url" : "https://shimmr.ai/platform-interface.png", "width" : 1200 }, "softwareVersion" : "1.0", "supportingData" : { "@type" : "DataFeed", "name" : "Book Performance Data" }, "url" : "https://shimmr.ai" } ``` ```json { "@context" : "https://schema.org", "@type" : "Service", "areaServed" : "Global", "audience" : [ { "@type" : "BusinessAudience", "audienceType" : "Publishers seeking scalable book marketing solutions", "name" : "Book Publishers" }, { "@type" : "BusinessAudience", "audienceType" : "Authors looking to increase book discoverability and sales", "name" : "Authors" } ], "availableChannel" : { "@type" : "ServiceChannel", "servicePostalAddress" : { "@type" : "PostalAddress", "addressCountry" : "GB", "addressLocality" : "London", "postalCode" : "SE1 0UH", "streetAddress" : "5a Bear Lane, Southwark" }, "serviceUrl" : "https://shimmr.ai" }, "description" : "Automated book advertising that drives discoverability and sales through AI-powered analysis, ad creation, and campaign optimization", "hasOfferCatalog" : { "@type" : "OfferCatalog", "itemListElement" : [ { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "AI technology that helps books discover their ideal readers through automated targeting", "name" : "Reverse Discoverability" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "AI-generated marketing materials and advertisements optimized for book sales", "name" : "Automated Ad Creation" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Continuous self-optimization of advertising campaigns for maximum ROI", "name" : "Campaign Optimization" } } ], "name" : "Shimmr Services" }, "name" : "AI Book Marketing Automation", "provider" : { "@type" : "Organization", "name" : "Shimmr AI Ltd" }, "serviceOutput" : [ { "@type" : "Thing", "name" : "Increased Book Discoverability" }, { "@type" : "Thing", "name" : "Higher Book Sales" }, { "@type" : "Thing", "name" : "Scalable Marketing Operations" } ], "serviceType" : "Marketing Automation" } ``` ```json { "@context" : "https://schema.org", "@type" : "LocalBusiness", "address" : { "@type" : "PostalAddress", "addressCountry" : "GB", "addressLocality" : "London", "postalCode" : "SE1 0UH", "streetAddress" : "5a Bear Lane, Southwark" }, "currenciesAccepted" : "GBP, USD, EUR", "email" : "hello@shimmr.ai", "name" : "Shimmr AI Ltd", "openingHours" : "Mo-Fr 09:00-17:00", "paymentAccepted" : "Credit Card, Bank Transfer", "priceRange" : "$350+", "url" : "https://shimmr.ai" } ``` ```json { "@context" : "https://schema.org", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://shimmr.ai/", "name" : "Home", "position" : 1 } ] } ``` ```json { "@context" : "https://schema.org", "@type" : "WebSite", "alternateName" : "Shimmr", "mainEntity" : { "@type" : "WebPage", "description" : "Drive book discoverability and sales through automated, self-optimizing advertising campaigns", "name" : "AI-Powered Book Advertising Platform" }, "name" : "Shimmr AI", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=search_term_string", "target" : { "@type" : "EntryPoint", "urlTemplate" : "https://shimmr.ai/search?q={search_term_string}" } }, "url" : "https://shimmr.ai" } ```